Acme is a service led by people with years of experience and good reputation in the marketing industry. It acts as a bridge for enterprises to boost their online sales by way of tracking and data analysis.

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Based on the brand’s key ideas, we created the concept: “The spark your business needs”, following the idea that the purpose of performance marketing is to boost sales based on numbers.
A bold & stacked typeface almost ready to ignite mixed with the sparking “A” was the best starting point to create this BOOMING identity.

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Giving facts, being pragmatic and always have in mind “let the numbers speak” was a must. We wanted the brand to communicate in an emphatic and powerful way, without leaving aside being cool and metaphoric.

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Project/

Brand Redesign